Amazon Prime Day 2024: Details and best early deals

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We’re officially one week away from Amazon Prime Day 2024. The retail giant’s massive summer sale will take place on July 16 and 17 this year. Once the sale starts at 3:01 a.m. EDT, you’ll have 48 hours to shop thousands of discounts across all categories on Amazon, like up to 40% off Sony headphones and more than 60% off Amazon devices. The only catch? You must be a prime member to take advantage of the benefits.

While we won’t know exactly what deals are available until Prime Day 2024 rolls around, we can make some assumptions based on past years. Ahead, we’ve rounded up some of the best early deals so far and answered some frequently asked questions about the sale.

The best offers at a glance

  • Apple AirPods (2nd generation): Now $69, originally $129 (47% off)
  • Shark IX141 Cordless Stick Vacuum: Now $150, Was $260 (42% Off)
  • Bose SoundLink Flex Portable Speaker: now $99, originally $149 (34% off)
  • Oral-B Genius X Electric Toothbrush: Now $100, Was $200 (50% Off)
  • Crest 3D Whitestrips with Light: Now $40, Was $70 (43% Off)
  • Keurig K-Mini Single Serve Coffee Maker: Now $60, Was $100 (40% Off)
  • Samsonite Freeform Luggage Set: Now $219.81, Was $479 (54% Off)
  • Nexxus Therappe Shampoo and Humectress Conditioner: Now $34.87, Was $46.39 (25% off)
  • Kasa Smart Plug Mini 4-Pack: Now $36, Was $50 (28% Off)
  • Giotohun Cat Water Fountain: Now $26, originally $50 (35% off)
  • Apple Pencil (2nd Gen): Now $79, originally $129 (39% off)
  • Hydro Flask All Around Travel Tumbler: Now $27.93, Was $39.95 (30% Off)
  • Cuisinart 1.7 Liter Pressure Cooker: Now $70.61, Was $99.95 (29% Off)

Best early bird deals now

Apple’s second-generation AirPods normally sell for around $80 these days, but Amazon just dropped their price to an all-time low: $69. That’s $10 off the previous low of $79 and the best deal you’re likely to see until Black Friday rolls around.

Here’s your chance to get this Shark Cordless Vacuum Cleaner for just $1 from its lowest price ever. Our in-house editors named this model Shark’s best cordless pet hair vacuum, and it has over 7,800 five-star reviews on Amazon.

Need a new portable speaker for the beach? This waterproof model from Bose is on sale for its lowest price ever before Prime Day. Note that this offer only applies to the purple color.

This smart toothbrush learns your brushing patterns and gives you tips on how to improve through an app. It offers five different cleaning modes and comes with a spare brush head. Right now you can get it for $9 off the 2024 lowest price by using the coupon on the product page.

In addition to the 10-pack of Crest Whitestrips, this kit comes with a blue light designed to fight stains on the surface of your teeth. At $40, it’s the lowest price on the set ever.

Keurig K-Mini Single Serve Coffee Maker

We’ve seen this compact Keurig machine sell for as low as $49 in the past, but this is the lowest price yet in 2024. The single-serve design can brew six to 12 ounces of your favorite coffee in minutes.

Our travel editors named the Samsung Freeform carry-on included in this bundle as the best value hard-side carry-on, and I wholeheartedly agree. I’ve been traveling with it and a 28-inch suitcase (also included) for years and they’ve never let me down. Both suitcases are durable, the wheels are like a dream, and thanks to the expandable sides, they can fit a ton of clothes. Right now you can get this duo for the lowest price in 2024.

Humectress Nexxus Therappe Shampoo and Conditioner Set

If you’re looking for a new hair care routine that will leave your locks feeling silky but won’t put a big dent in your wallet, look no further. This great shampoo and conditioner duo has received 4.6 out of 5 stars from over 17,000 shoppers. Hydrating formulas will smooth and repair your hair, and the set is now 25% off.

Add some smart features to your home with these Kasa smart plugs. Compatible with Siri, Alexa and Google Home, you can use plugs to turn items on and off and monitor their energy consumption. This deal is just a few dollars off the lowest price we’ve seen for this set since January.

This best-selling water fountain is an easy way to keep your pets hydrated. Amazon reviewers rate it highly for its noise level and ease of cleaning—both important features when considering a pet water fountain.

Without Apple Pencil, iPad sketchers and note takers won’t get the most out of their tablet. The second-generation pen offers tilt and pressure sensitivity, wireless charging and one-tap control. This discount was fairly common in 2024, but we have yet to see this Apple Pencil drop any further.

Hydro Flask All Around Travel Tumbler (40 oz)

We named this Hydro Flask cup as our favorite straw cup. The stainless steel design is durable and prevents unwanted flavor transfer and keeps your drink cold all day. This Lupine color discount is the lowest price we’ve ever seen for a 40oz jar.

Cuisinart Cordless Electric Kettle

This precise and fast electric kettle is an indispensable part of the kitchen. It features six preset temperatures, an easy-to-use interface and useful features such as a keep-warm mode and automatic shut-off. This popular kettle has sold for less in the past, but this deal matches the best price we’ve seen in 2024.

What is Amazon Prime Day?

Amazon Prime Day is a summer sale that was first introduced in 2015. At the time, it was a one-day event to celebrate the company’s 20th anniversary. Since then, the sale has turned into a two-day annual affair in which Amazon offers deep discounts on thousands of products. Starting in 2022, the e-tailer also hosts an October Prime Day, though it’s usually called something else.

When is Amazon Prime Day 2024?

Amazon announced that Prime Day 2024 will run from 3:01 a.m. EDT on July 16 to 3:00 a.m. EDT on July 18. This is a week later than expected – the event usually takes place during the second week of July, although the seller deviated earlier. Once the sale starts, you’ll have 48 hours to shop the deals before Prime Day 2024 comes to an end.

How many times a year is Prime Day?

Technically, there is only one Prime Day each year. However, for the past two years, Amazon has run a similar savings promotion in October. This year, Amazon also held its first-ever big spring sale, once again expanding its annual sales repertoire. Time will tell if this will also become a tradition.

Is everything discounted for Prime Day?

No, Amazon Prime Day is not a web-wide sale. Still, you can expect hundreds of thousands of discounts across nearly every product category from brands like Sony, Allbirds, Kiehl’s, and of course Amazon itself during the 48-hour event. Just keep in mind that you must be a Prime member to take advantage of the offer.

What other retailers have major daily sales?

Many retailers are offering their own Prime Day neighborhood sales. Walmart has announced that it will be running a sale from July 8th to July 11th. Similarly, Target will be running its Circle Week promotion from July 7th to July 13th. Best Buy is also expected to launch a competitor’s Prime Day sale, but dates and details are not available. not yet public. In recent years, individual brands and smaller businesses have also started participating in Prime Day. We recommend keeping an eye on your favorite retailers’ sites during the sale to make sure you’re getting the best deals possible.

Is Prime Day better than Black Friday?

The answer largely depends on what you are shopping for. If you’re looking to save on Amazon devices, tech, and small appliances, you can usually find great deals during Prime Day. However, Black Friday offers the chance to save at almost every retailer you can think of. It’s also generally a better time to save for clothes, major appliances and furniture.

How much does an Amazon Prime membership cost in 2024?

Amazon Prime membership currently costs $14.99 per month or a slightly discounted $139 per year if you choose to pay annually. Amazon also offers several discounted membership programs — like Prime Access and Prime Student — for shoppers who meet certain qualifications.

What major offers can I expect this year?

Amazon device

Prime Day often features some of the lowest prices of the year on Amazon devices like Fire TVs, Ring doorbells, and Fire tablets. If you’ve been meaning to upgrade your home with smart devices, Prime Day is a great time to do so at a significantly lower price.

Tech

In addition to Amazon’s proprietary gear, we usually see big drops on electronics from brands like Apple, Beats, Samsung, and more. Whether you’ve got your eye on a new TV or new headphones, Amazon Prime Day will almost certainly have something to offer — especially if you don’t want to wait until Black Friday.

Beauty

Amazon has covered a lot in beauty over the past few years. This category used to be a bit of a blind spot for sellers, but in 2023 we saw a significant increase in beauty offers. You can also expect deals on tangential wellness products like water flossers, teeth whitening kits, and electric shavers.

Small appliances

Last but not least, Prime Day is also a great time to upgrade your home with some small appliances. Items like robotic vacuums, air purifiers and kitchen tools will almost certainly be discounted during the two-day event.

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