When does Prime Day 2024 end

Amazon Prime Day, the summer shopping extravaganza, is ending. It officially started on July 16th and ends today, July 17th, 2024 at 11:59pm PDT (that’s tomorrow July 18th at 3am EDT). This means you still have some time to shop the best discounts in several categories. Some notable deals we’ve seen include nearly $160 in savings on our best portable air conditioner , 50% off this Waterpik cotton swab , and rare discounts on coveted Apple products like AirPods Pro , AirPods Max , and the Apple Watch Series 9 .

To shop these discounts and take full advantage of the remaining discounts before Amazon Prime Day ends today, you’ll need a Prime membership. With that in mind, here are 19 deals worth shopping today before the sale officially comes to an end. While you’re at it, be sure to check out what other readers think are the best Prime Day deals, as well as answers to all your Amazon Prime Day 2024 questions.

Roundup of the best Amazon Prime Day deals:

  • Samsonite Freeform 28-inch Expandable Spinner: now $180, originally $280 (36% off)
  • Apple AirPods Pro (2nd Gen): Now $169, Was $249 (32% off)
  • Apple Watch Series 9 with GPS and Cellular (41mm): Now $280, originally $399 (30% off)
  • Waterpik Aquarius Water Flosser: Now $50, Was $100 (50% Off)
  • Philips Sonicare DiamondClean Smart 9500: Now $159.95, was $280 (43% off)
  • Revlon One Step Volumizer: Now $30.87, Was $70 (56% Off)
  • Amazon Fire Stick HD: Now $18, Was $40 (55% Off)
  • Amazon Echo Dot: Now $25, Was $50 (50% Off)
  • iRobot Roomba s9+: Now $500, originally $1,000 (50% off)
  • Hydro Flask Travel Tumbler: Now $27.93, Was $39.95 (30% Off)
  • Yeti Camino 20 Carryall: Now $91, originally $130 (30% off)
  • Ninja Air Fryer XL: Now $90, originally $160 (44% off)
  • Ninja Creami Ice Cream Maker Bundle: Now $200, Was $230 (13% Off)
  • LG C3 OLED Evo 4K TV (77-inch): Now $1,997, originally $3,500 (43% off)
  • Lenovo IdeaPad 3i Laptop (12GB RAM): Now $349.38, Was $599 (42% Off)

Shop the best Amazon Prime Day deals

Half of one of our top luggage picks, the Samsonite Freeform Expandable is known for its high-quality construction and reasonable sticker price. With a 36% discount, the price is lower than usual.


If you need a new set of AirPods, you can grab them now and save 32%, which is $80 off the regular price. This pick comes with a USB-C charging port and up to twice as active noise canceling features.


The popular Apple Watch Series 9 is a smart workout companion with features to track your movement and fitness level. It’s also packed with plenty of other smarts, including REM, core or deep sleep analysis, plus temperature sensing for your overall well-being and cycle tracking.



Our product reviewer called the Aquarius Water Flosser “the best Waterpik” — and it’s 50% off right now. Read his full review to learn more about the nifty device.


Electric toothbrush Philips Sonicare DiamondClean Smart 9500

This rechargeable electric toothbrush aims to remove up to 20 times more plaque than a manual toothbrush and comes with five cleaning modes and three intensity levels to customize your brushing. A light ring on the handle flashes if you apply too much pressure, and connects to a smartphone app to provide better brush guidance in real time.


The Revlon One Step Volumizer Blowout Brush speeds up your routine with four temperature settings so you can style and blow dry quickly. The versatile 2.4-inch barrel is designed to create volume, shine, curls and waves—and it’s now just $31.


Forbes Vetted readers are grabbing the Fire TV Stick while it’s 55% off, and it’s not hard to see why. The plug-and-play device is easy to set up and has an intuitive interface.


If you or your family use Alexa a lot, you’ll want to get the Amazon Echo Dot, which is currently on sale for 50% off. This smart device can play music from your favorite streaming services, set alarms and timers, turn lights on and off, and more. Its multi-functionality and affordable price made it our top overall pick in our review of the best smart home devices.



This popular 40-ounce water bottle comes in an endless assortment of cool, on-trend colors and is insulated to keep your drinks ice-cold, with a leak-proof design and flexible straw. It’s under $30 right now, so you might want to stock up and give one as a gift.


The Yeti Camino 20 utility bag is made of durable waterproof material and features cross handles and slide-out dividers for backcountry trips and events. Get it while it’s under $100.


With its generous XL capacity, which includes a 5.5-quart non-stick basket and crisper plate, you can cook 3 pounds of food for the family, such as fries or wings, in this fryer. It also has five cooking programs (Air Fry, Air Roast, Bake, Reheat, Dehydrate) for extra versatility, and both the basket and crisper plate are non-stick and easy to clean (just throw them in the dishwasher).


Ninja’s Creami Ice Cream Maker whips up ice cream, gelato, milkshakes, sorbet, smoothie bowls and more with seven one-touch programs. This machine was extremely hard to get hold of when it first launched, so our advice is to pick up this bundle now while it’s still on sale and available.


If you need a new TV, Amazon Prime Day is one of the best times to buy one. This top-rated LG pick is packed with features, including AI-powered deep learning that analyzes your viewing habits and selects the best picture and sound settings for your content. Right now, you can save over $1,500 off the regular price, which is an excellent deal.


If you need a new laptop, this Lenovo IdeaPad is the best choice: It has 12GB of DDR4 RAM for running multiple applications and browser tabs at the same time, plus a 256GB hard drive for fast startup and data transfers. At less than $360, this laptop is well-equipped for a very reasonable price.


Our product reviewer tested the Whynter Portable AC in the sweltering Florida heat and found it to be the best overall. Get it now for just over $500.


Crest 3D Whitestrips are consistently rated the best for results that mimic professional treatments. Right now, this kit costs less than $50 and comes with a blue light device that weakens stains so the whitening ingredient can work more effectively.


This popular gel cream delivers moisture while locking it in without irritating the skin. It’s close to the lowest price we’ve seen, under $13.


When does Prime Day 2024 end?

Amazon Prime Day 2024 ends today, July 17th at 11:59 PM PDT. That means people on the East Coast can shop until almost 3am, tomorrow morning. All Prime Members initially had 48 hours to purchase the sale. Here are the Prime Day deals Forbes Vetted readers shop the most.

How long is Prime Day 2024?

Prime Day 2024 officially lasts 48 hours. That said, some discounts continue after the sale ends, such as in home and kitchen, beauty and tech. We’ve noticed that these Prime Day deals often only stick around for another day or two.

Will there be a second Prime Day in 2024?

Yes, tentatively. Although no official dates have been announced yet, Amazon’s second annual Prime Day event – ​​Prime Big Deal Days – is expected to take place sometime in the fall of 2024. It took place in mid-October last year.

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