Amazon Fire TV is one of the best purchases you can make during Prime Day. The annual sale event has historically featured significant discounts on these TVs, with prices as low as $100 for the 43-inch 4K Fire TV in past years. However, these deals can be short-lived (especially as Prime Day ends), so it takes a keen eye to get the best savings during Prime Day.
Amazon often offers impressive Lightning Deals for Fire TV, so much so that they run out quickly. Since the Prime Day sale includes many of these deals, it’s difficult to keep up with them all. Luckily, ZDNET is making sure you have access to the best Fire TV deals during Prime Day.
Also: Best Prime Day Deals: Live Updates
The best Fire TV deals for Amazon Prime Day 2024
- Fire TV Stick Lite for $15 (save $15): Upgrade your current TV to a smart platform with the Fire TV Stick Lite, which is 50% off.
- Amazon Fire TV 4 Series 43 inch for $230 (save $140): This 4K Fire TV is perfect for casual everyday streaming, especially at 38% off.
- Amazon Fire TV Omni Series 55 inch for $350 (save $200): This 55-inch Fire TV offers hands-free Alexa and is one of the best deals during Prime Day.
- Hisense U6HF Fire TV 58″ for $350 (save $200): This 58-inch Hisense Fire ULED TV is the perfect centerpiece for a family room with vibrant colors and a variety of local dimming zones.
- Fire TV Stick 4K Max for $35 (save $60): 42% off for a limited time, the latest Fire TV Stick 4K Max is the best Fire TV Stick available right now.
- Amazon Fire TV Omni QLED Series 55 inch for $420 (save $180): The Fire TV Omni QLED line is Amazon’s flagship Fire TV with Ambient Experience and hands-free Alexa.
- Insignia F20 32″ for $75 (save $55): The 32-inch Insignia is the perfect Fire TV for small spaces, especially at just $75.
- Fire TV Stick for $18 (save $22): With HD support, the $18 Fire TV Stick provides a foolproof approach to streaming TV.
- Fire TV Cube for $100 (save $40): Like the Fire TV Stick, the Fire TV Cube also upgrades TVs, but supports Wi-Fi 6E, 4K resolution, and hands-free Alexa.
- Current price: $290
- Original price: $400
The 43-inch Amazon Fire TV Omni Series is one of the best Prime Day purchases I’ve made. It’s a smart Fire TV with 4K resolution that comes with Alexa hands-free control. Like the Echo speaker, I can talk to my TV and ask Alexa to find a show or turn off a smart light without pressing any buttons.
- Current price: $25
- Original price: $50
With 50% off, the Prime Day sale is the perfect opportunity to grab an Amazon Fire TV Stick 4K. This little device makes dumb TVs smart and gives Roku TVs access to the Fire TV platform, which includes more than 1.5 million movies and TV shows. The new Fire TV Stick 4K supports Wi-Fi 6 and Dolby Atmos.
- Current price: $100
- Original price: $200
This 32-inch 2-Series Fire TV with Alexa Voice Remote is perfect for small spaces like an office or kitchen, especially with 50% off.
- Current price: $160
- Original price: $200
It’s not every day you see a 43-inch 4K smart TV for just $160, but today is one of those days. Thanks to Prime Day, the 43-inch Fire TV Insignia Class F30 is marked down to $160 with a limited-time offer. This TV includes an Alexa remote that can search with a button.
- Current price: $450
- Original price: $650
This 75-inch 4K Fire TV is 31% off and available to Prime members for just $450. This Toshiba Class C350 2024 features a bezel-less LED display with a 60Hz refresh rate, perfect for everyday viewing or family movie nights.
More Prime Day 2024 Fire TV deals
- Toshiba Class V35 43in for $130 (save $60): At 32% off, this LED Toshiba Fire TV is a great choice for a 43-inch panel.
- Amazon Eero Pro 6E with Amazon Fire TV Stick 4K Max for $180 (save $130): For 42% off their regular price, you can get the Eero Pro 6E high-speed 6GHz network router and Fire TV Stick 4K Max.
- Amazon Echo Show 15 for $220 (save $60): The 15-inch Echo Show isn’t technically a traditional Fire TV, but it does have a built-in Fire TV and includes a remote.
- Insignia F30 50-inch Fire TV for $210 (save $90): 37% off a 50-inch Fire TV for $210.
- Amazon Fire TV 2-Series 40-inch for $170 (save $80): The Full HD 40-inch 2-Series Fire TV is a great value for $170, especially considering you get six months of MGM+ with your purchase.
- TCL Class S3 40-inch 43-inch for $130 (save $20): This Full HD Fire TV is perfect for everyday streaming in your bedroom or office, especially for $130.
- Amazon Fire TV 4-Series 55 inch for $330 (save $190): This 37% discount gets you a great price on a 55-inch 4K smart TV.
- Hisense Class U5HF 65-inch for $450 (save $300): At 40% off, this 65-inch ULED panel is a great value.
- Insignia Class F20 42 inches for $120 (save $60): This is one of the best prices for a 42-inch TV that’s perfect for everyday streaming.
- Amazon Fire TV Omni QLED Series 65 inch for $660 (save $140): Amazon’s flagship 4K Omni QLED series won’t disappoint if you’re looking for a big TV for movie nights.
- Case made for Amazon Alexa Voice Remote (3rd generation). for $10 (save $5): This silicone remote control cover is compatible with Amazon’s third-generation Alexa Voice Remote launched in 2021.
- TCL Class S3 32-inch for $100 (save $54): This TCL Fire TV is a highly rated Full HD option with slim bezels and Bluetooth Personal Audio.
- Insignia Class F30 75in for $380 (save $120): If you’re looking for the perfect TV for your home theater or family room, the Insignia F30 75-inch offers 4K resolution and vivid contrast.
- Amazon Alexa Voice Remote Pro for $25 (save $10): This Alexa Voice Remote has everything you’ve ever wanted in a Fire TV remote: a remote finder, backlit buttons, and TV controls.
- Fire TV Blaster for $15 (save $20): Fire TV Blaster lets you use your voice to control your TV through Alexa, but requires a Fire TV and an Echo device.
- TCL Q6 75 inch for $569 (save $131): This QLED 75-inch Fire TV gives you a gorgeous picture with Dolby Atmos and HDR Pro+ support.
- Amazon Fire TV Stick 4K with Carbon Black Xbox Core Controller for $69 (save $41): This bundle also includes a free month of Game Pass for new members.
Frequently asked questions
When is Amazon Prime Day 2024?
Amazon Prime Day 2024 started yesterday and runs through tonight, July 17.
Are Fire TVs really cheaper on Prime Day?
Yes, Fire TVs are some of the more discounted devices during the annual Prime Day sale. As someone who regularly watches deals and bought two Fire TVs in two separate Prime Day deals, I’ve always seen the biggest Fire TV discounts during Amazon’s sales event.
Are there different Fire TV deals on Prime Day 2?
In short, yes and no. Invitation-only prime deals – or flash deals – may vary daily. Amazon confirmed last month that new offers may appear on the site every five minutes. As always, deals only last as long as Amazon decides, with Lightning Deals offering a countdown until they expire, and the lifetime of other deals depending on how quickly products sell out (or not). While supplies last, many Day 1 deals are likely to remain active for Day 2, including deals on popular Amazon products like laptops, Fire TVs, Kindles, Fire tablets, and Echo devices.
How did we pick these Prime Day deals?
ZDNET writers pride themselves on sharing the most useful technical information available, and good deals are no exception. We regularly test new devices in various settings and look for deals so we can share the best times to buy them when they are at their most discounted.
Discounts aren’t everything. ZDNET also considers the value of these items by combining personal experience, price history and competitor prices.
What are the best Prime Day 2024 deals?
ZDNET experts scoured Prime Day sales to find the best deals by category:
You can also find the best Amazon Prime Day deals by price:
And the best deals from other retailers this week: